Project Trapped

NEWS - 15 May 2014

Saatchi & Saatchi, Saatchi & Saatchi Synergize and efferflu C Immune Booster conduct an interactive social experiment with the boys from Derick Watts & The Sunday Blues. We are proud to present our latest campaign for efferflu C Immune Booster …

'CarMag App | Mobile design'


Challenge: Create a promotional Formula 1, user-friendly mobile app with constantly updated content and an interactive component. Solution: We created a cross-platform mobile app that is slick, fun and easily navigable with strong visuals and an emphasis on news and content. We …

Saatchi & Saatchi Purpose

NEWS - 20 Feb 2014

This video encapsulates who we are – our reason for being. Dreams and world-changing, transformational ideas are at the heart of what we stand for. Our goal is to fill the world with Lovemarks and to become Agency of the …

Saatchi & Saatchi Synergize Launch Party: #BigLoveBigData

NEWS - 18 Feb 2014

Our launch party was an incredible event which attracted a number of industry mega-minds, valued clients and media giants. Celebrating the union of creative mystique and digital prowess, Big Love and Big Data merged with style. Saatchi & Saatchi Synergize …


We are helping to restore the burnt down daycare in Imizamo Yethu (Hout Bay) and messages like this make it worth it!

'Champions of Engineering'


Challenge: In South Africa, Technical Universities are seen as inferior to their traditional University Counterparts. We wanted to challenge this perception and re-open the debate. Idea: A digital campaign was centred on a participatory installation aimed at driving PR. The campaign comprised …


Thank you Tata, for the courage, the wisdom, the kindness and compassion you taught us. #RestInPeaceNelsonMandela

Christmas at Saatchi

NEWS - 18 Feb 2014

For Christmas, 2013, we decided that going to the beach was too easy… so we brought the beach to us instead. Literally. We ordered truckloads of sand, paddle pools, deck chairs and cocktails and turned our parking lot into a …


You an #Unbreakable driver? New #Toyota #Hilux work for @Toyota_Aus from Saatchi Sydney


A few weeks ago the daycare in Imizamo Yethy (Hout Bay) burnt down, everything w...

'Phil the Legend'


Challenge: One in two men over 40 suffer from erectile dysfunction (ED). The lack of confidence experienced by these men prevents them from talking about it. Legally we weren’t allowed to communicate the product name in traditional media. Idea: We created a …


NEWS - 28 Jan 2014

#BIGLoveBIGData for Synergize and Saatchi & Saatchi South Africa with Publicis Groupe Acquisition Publicis Groupe has announced the 100% acquisition of South African digital search marketing company, Synergize. Founded in 1999, Synergize is one of only a few Google Analytics …

'Rovos Rail | SEO + Content Strategy'


Challenge: The key was to understand Rovos Rail’s vision, taking what they’re passionate about and translating that into SEO ranking content, with the intent of exposing a new target audience to their luxury brand. The content on their site was extremely …



Challenge: Based on the insight that ‘missing out’ due to colds and flu is frustrating and that it stops the Go Generation from doing the things they enjoy most, our communication challenge was to make Efferflu C the difference between having …

'Prime Meridian | PPC'


Challenge: Insurance is a phenomenally competitive industry within South Africa and, as a result, Adwords keyword bids within this field are incredibly expensive. Other insurance companies have built up stronger, trusted brands with greater presence and are better known in South …



Challenge: To redevelop the Sotheby’s website from the ground up, focusing on UX, design and the restructuring of content. Solution: The website’s sophisticated design is modern, streamlined and easily navigable, enabling people to locate real estate fitting their exact specifications. Through copious …