Creative Profile: Giuliana Schoeman

Giuliana Schoeman is Head of Social at Saatchi & Saatchi Synergize. To see when she’s on social media – and not for working purposes – hit her up @giulianas83. What projects have you worked on at...
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Creative Profile: Ninette Minaar

Ninette Minnaar is a Junior Social Media Marketer at Saatchi & Saatchi Synergize. You can follow her on Twitter @nin_pin or check out her LinkedIn profile here.     If you weren’t a soc...

How to survive Eskom load shedding 101

Ah Eskom, you’ve done it again. What came before candlelight? Electricity. How many people does it take to change a light bulb? None, the electricity’s off. Despite being ever so slightly disgruntled...
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Kitchen Smarts

Fancy yourself a gourmet of sorts, do you? Nigella got you all hot and bothered (for multiple reasons)? Well, even if you don’t think you can handle the heat, kitchens are becoming seriously cool. Lo...
Saatchi & Saatchi Synergize

Saatchi & Saatchi Synergize

BIG Love meets BIG Data in a match made in heaven! After months of having to keep our mouths tight shut, today the Publicis Groupe announced its acquisition of Synergize Digital, which will now be in...
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Google AdWords Remarketing Strategies

Remarketing, also known as retargeting, has consistently become a highly sought-after component to almost any Google display or search advertising campaign, and for good reason. Remarketing is a powe...