Some of the Worst Social Media Mishaps

In light of the recent #AskThicke fiasco, I thought it could be fun to take a look at some of the worst social media disasters over the past few years. So, while Robin Thicke and his friends at VH1 l...
Meet Lelanie Roux, our Online Reputation Analyst

Creative Profile Lelanie Roux

Meet Lelanie, Saatchi & Saatchi Synergize’s Online Reputation Analyst. She tracks online brand conversation and ensures that the reputation of brands remains healthy. She also analyses a lo...

We can hear the lions roaring

There’s a palpable buzz of excitement in the office today and everyone’s walking around with big smiles on their faces. Saatchi & Saatchi Milan, with assistance from Saatchi Synergize, have won a...
Internet addiction

Is internet addiction real?

My work involves a lot of social media, and I find myself checking Facebook and Twitter every ten to twenty minutes without exception. If I don’t check, I experience some sense of isolation and anxie...
Shaune Jordaan, CEO, Saatchi & Saatchi Synergize

Big Ideas Big Data Big Love

Cape Town, 3rd June, 2014 – It dawned on me 2 years ago that no digital idea can be truly great without participation. It also dawned on me that there is no real participation without the Big I...

Creative Profile: Giuliana Schoeman

Giuliana Schoeman is Head of Social at Saatchi & Saatchi Synergize. To see when she’s on social media – and not for working purposes – hit her up @giulianas83. What projects have you worked on at...
Project Trapped

#ProjectTrapped – the social experiment

Don’t you hate the flu? There’s nothing worse than waking up in the morning to a sore throat and a sniffle and resigning yourself to the sinking realisation that you will be bed-ridden for the next w...
Social Media ORM Tool

The Community Manager and a 24/7 job

Posted by Madré Roothman | Twitter: @MadreRoothman     Having a social media presence has become an indispensable part of modern business. And like having engaging content is crucial, so is...