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Kitchen Smarts

Fancy yourself a gourmet of sorts, do you? Nigella got you all hot and bothered (for multiple reasons)? Well, even if you don’t think you can handle the heat, kitchens are becoming seriously cool. Lo...
Social media analytics

Social media analytics: The numbers game

Social media has become an integral part of marketing and understanding consumer behavior. It helps reach consumers who have become numb to traditional advertising, and could help drive business stra...