English Bulldog

Creative profile: Madré Roothman

Madré Roothman is a Social Media Strategist at Saatchi & Saatchi Synergize. You can follow her on Twitter @MadreRoothman, or better yet, when she hikes. Here’s what she had to say in her Q&...
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A day in the life of our social media team

A stream of consciousness from a day in the day life of our social media team – written from the perspective of when I was a Community Manager. Keep up – we have to. 5:30 am Out of bed, into shower, ...
YouTube ADs

YouTube ads for dummies

Client wants you to run some YouTube ads. You have a YouTube channel, your adsense account and content, but don’t know what’s next? There are several different ad types that you can choose from keepi...
Hiring Social Media

We are hiring: Junior Social Media Marketer

An exciting opportunity exists in our Social Media department at our Cape Town offices. Social Media Marketer Remuneration: To be discussed Location: Cape Town Job level: Junior Reference:          S...
friends-live-in-computer

20 signs you work in social media

No matter how long you’ve been in the digital battlefield that is social media, you will have experienced a handful, if not all, of these things. 1. You check your clients’ social media more than you...
Instagram new desktop search update

Instagram’s easy desktop search

It’s cool to see how the Facebook owned channel, Instagram, is becoming more desktop friendly. This is great news for Community Managers doing research on Instagram for brands and trends, as well as ...
Using twitter

Ten people you need to follow on Twitter

With so many celebrities, musicians, CEO’s, sportsmen and tourism/nature pages on Twitter, which should you follow? Well, here are our ten top Twitter users we think you absolutely need to keep your ...
What hashtags should you use online

Hashtags for what?

A few weeks ago my colleague, Michelle, posted an article titled The importance of hashtags in #SocialMedia. If you’ve read it, then you’ll know that hashtags can do wonders when it comes to boosting...
Video blogging tips

Video blogging made easy

With the rise of internet sensations like Jenna Marbles and Suzelle DIY, it seems that if you want to be famous – or even just semi-famous – then YouTube is the place to be. Easy enough, right? Start...
Hashtag symbol

The importance of hashtags in #SocialMedia

What is a hashtag? A hashtag is a word or collection of words after the “#” sign (e.g. #BigLoveBigData). Through the use of the “#” sign, words are indexed and a hyperlink is created. This creates wh...