Facebook click-baiting

The new Facebook algorithm: Click-baiting

The goal of every page admin-slash-community manager is to get their content seen by their community – A.K.A. have it at the top of users’ news feeds. We spend hours strategising and implementing “be...

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Linking Ensure your pins link back to you or somewhere helpful. It’s an important way for Pinners to find content from your business. Also, if you use Rich pins and have a verified Pinterest Business...

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Pin daily Ensure your followers get fresh content at least once a day so their news feeds stay updated.

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Engage with other Pinners Be active with brands that relate to your business – follow their boards, repin, like, comment and invite other Pinners to pin to some of your boards. It’s likely that they’...

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Always have board descriptions Board descriptions, like “SEPHORA + PANTONE UNIVERSE” inspire people to follow your boards. When they follow your boards, your pins will show in their newsfeed. Your bo...

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  Make your boards specific TIME highlighted 30 expert Pinterest curators for food, fashion, geek, design and wedding – some of which included Lauren Conrad and Pantone Color. All these pinners ...
Pantone Color Pinterest Boards

5 nifty tips to Pin like a boss

  Pinterest is more than just a collection of images for wedding planning and kitchen remodeling.  It’s about bringing the in-store user experience, or a brand’s super services, to the consumer ...
Facebook Mentions for public figures

A recap on Facebook’s July updates

You don’t want to start off your morning with a new, repeat NEW, intern telling you “Facebook’s dead”. I’ll go all Auntie Fee on yaaaaah white-ass. So it got me thinking, what did Facebook founder an...