Some of the Worst Social Media Mishaps

In light of the recent #AskThicke fiasco, I thought it could be fun to take a look at some of the worst social media disasters over the past few years. So, while Robin Thicke and his friends at VH1 l...
Internet addiction

Is internet addiction real?

My work involves a lot of social media, and I find myself checking Facebook and Twitter every ten to twenty minutes without exception. If I don’t check, I experience some sense of isolation and anxie...

Creative Profile: Giuliana Schoeman

Giuliana Schoeman is Head of Social at Saatchi & Saatchi Synergize. To see when she’s on social media – and not for working purposes – hit her up @giulianas83. What projects have you worked on at...
Project Trapped

#ProjectTrapped – the social experiment

Don’t you hate the flu? There’s nothing worse than waking up in the morning to a sore throat and a sniffle and resigning yourself to the sinking realisation that you will be bed-ridden for the next w...
Social Media ORM Tool

The Community Manager and a 24/7 job

Having a social media presence has become an indispensable part of modern business. And like having engaging content is crucial, so is engagement – two-ways.   When consumers can log onto your c...
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Your package could make you famous

Forget trying to become famous in the most extreme ways possible – insert Red Bull Stratos insert Telekinetic Coffee Shop Surprise insert Miley Cyrus at the MTV VMA. What you need is a good package –...