How to use a gif on Facebook, Twitter, Instagram

Posted on

29th October 2015


Whether it sharing a gif or making a gif, we all love them gifs. From browsing Giphy for the perfect movie gifs to having a laugh on your social media news feed. But frustrating, though, when you don’t know how to use them, right? I thought I’d share how to use gifs on social media pages like Facebook, Twitter and Instagram.

Gifs on Facebook: 

Facebook logo

There was a time long, long ago where posting gifs was only via the Facebook status update bar. No more. Now you can also respond with gifs thanks to a nifty Google Chrome Extensions to use. Here’s what you need to know about gifs on Facebook.

When posting a gif:

  1. Images uploaded directly to Facebook as GIFs won’t work.
  2. Functionality of GIFs on brand pages is restricted. Facebook confirms that GIFs will not be available on Pages or for use in Facebook ads. Notes the company, “While Pages cannot currently post GIFs, we are exploring ways to enable this in the future.”)
  3. No. 4 is loopholed via tumblr and GIPHY
  4. GIFs tend to automatically animate in the Facebook native mobile application, but not on the mobile website.

Uploading and posting a gif:

From imgur to Facebook:
  1. Go to
  2. Sign up/Sign in
  3. Go to Upload images and select browse from your computer or drag and drop here
  4. Once uploaded, click on URL and copy and paste imgur Link as Facebook status update.

*If the GIF is uploaded, click on URL and copy and paste imgur Link as your Facebook status update.

From GIPHY to Facebook:
  1. Go to
  2. Login/Join
  3. Go to Create and select Upload or GIF MAKER
  4. Once uploaded, click on Advanced and copy and paste Giphy Link as Facebook status updates.

*If the GIF is uploaded, click on Advanced and copy and paste Giphy Link as your Facebook status update.

Responding with a GIF on Facebook:

  1. Go to
  2. Download the Chrome extension
  3. Respond by clicking on GIF
  4. Select GIF and post response.




Gifs on Twitter

Tweeting a gif:

Twitter logo

  1. Twitter recommends using makeagif, GIFmaker, and imgflip to create your own GIFs
  2. Adding GIFs to Tweets are as simple as adding photos
  3. Amplify efforts by featuring GIFs in Twitter Ads campaign.


#ProTip: All Giphy GIFs auto-play when ‘pinned’ to the top of your profile page


Tweet a Giphy link:

  1. Login into your Twitter account
  2. Go to
  3. Login/Join
  4. Select/upload GIF you want to share via GIPHY
  5. Share the Giphy link (i.e. on Twitter – the GIF will play in the timeline, the profile page, the embeds, the permalinks of the Tweet, and in search

*Just click the Twitter button located on any GIF permalink page, and make sure you’re signed into your Twitter account. Click [TWEET].

You can also copy and paste the link for any Giphy GIF to the end of your Tweet and your GIF will play on Twitter.

Upload a GIF to Twitter from

  1. Login into your Twitter account
  2. Go to
  3. Login/Join
  4. Select the GIF you want to share via GIPHY
  5. Click on Advanced
  6. Type the text you want to tweet with the GIF
  7. Click ‘Tweet’ and your GIF will upload directly to Twitter and play in-line.



Gifs on Instagram

Posting a gif:

Instagram logo

*Please note: the following is for organic uploads only.

  1. Go to
  2. Login/Join.
  3. Click on the Instagram icon below any GIF.
  4. The GIPHY Glove will present you with an email form. Enter your email and hit send.
  5. GIPHY will email you a .mp4 version of your GIF. Download the .mp4 onto your phone and upload to your Instagram. (You can also use the same .mp4 and upload it to Vine!)


Now you know how to use a gif. And to settle the ongoing nerd battle of how to pronounce gif, CNN covers it CNN How to pronounce gif.

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