Kevin Roberts, former worldwide CEO of Saatchi & Saatchi, is the legend behind the notion of Lovemarks. Based on the Love/Respect Axis, Lovemarks are the future of brands, according to him. They tap deep into human emotion to create real relationships between people and products.

In the spirit of Valentine’s Day, here are a few of our Lovemarks

Madré Roothman, Senior Social Media Strategist

TJ, SEO Strategist

Ninette Minnaar, Content Marketer

Adam Mitchell, Head of Paid Media

Shana Miller, Content Marketer

Vicky Smith, Head of Analytics

Chad Hanning, Digital Designer

Aimeé Schroeder, PPC Campaign Manager

Estelle Visser, Account Director

What are some of your Lovemarks? Tweet us @BigLoveBigData